If you’re not getting enough leads, it’s easy to blame ads, traffic, or your offer.

But often, the hidden problem is follow-up: you’re getting inquiries, but they’re not turning into sales calls or booked projects because your response is too slow or unclear.

That’s exactly what the Lead Generation Growth Scorecard helps you uncover.

Not getting enough leads?

Find out why in 5 minutes.

Take the growth scorecard

You might not have a leads problem

Most businesses don’t know where their lead generation is breaking down.

The scorecard measures four areas:

  • Visibility
  • Website
  • Offer
  • Follow-up

If your follow-up score is low, it means you’re losing good opportunities after they raise their hand, not before.

What a strong follow-up looks like

Once someone fills out your form or messages you, your follow-up should be:

  • Fast: reply while they still remember you.
  • Specific: reference what they asked for.
  • Clear: give one simple next step (book a call, reply with details, request a quote).

Example:
“Thanks for reaching out about [service]. We can help. The fastest next step is a quick call so we can understand your needs and recommend the best option. Here’s the link to book time.”

A simple follow-up routine

You don’t need complicated tools. Start with this:

  • Aim to reply within 30–60 minutes during business hours.
  • Use a short first-response template, then personalize the first line.
  • Follow up more than once if they don’t reply (Day 0, Day 1, Day 3, Day 7).
  • Make the next step obvious in every message.

This alone recovers a lot of “dead” leads.

See how your follow-up is really doing (in 5 minutes)

Instead of guessing, you can see your follow-up score in a few minutes.

The Lead Generation Growth Scorecard shows:

  • Your overall lead generation score.
  • Your score for follow-up, visibility, website, and offer.
  • Simple recommendations to fix what’s blocking inquiries, sales calls, and booked projects.

If you’re worried that follow-up is the silent killer of your good leads, start by taking the scorecard, it’s the quickest way to find out why and get a clear plan to improve.

Is weak follow-up costing you leads?

Check your follow-up score